Monday, October 8, 2007

Independent Designers Reach Out During Breast Cancer Month


October is National Breast Cancer Awareness month, the time when many organizations come together to increase our awareness of breast cancer and encourage women to partake in early detection tests. For some time, the American Breast Cancer Society, Relay for Life, and many other organizations have joined with businesses of all kinds to offer stylish and chic products in support of breast cancer research. You have undoubtedly seen the hundreds of offerings this month for pink varieties of nail polish, lipstick, candles, pants, shirts, flower bouquets, and more. As many of the products have a high cost and the percentage of profit donated to the chosen fund often seems low, it’s easy to become both overwhelmed and unaffected by the promotions.

We’re happy to note, however, that big businesses aren’t the only ones teaming up for a cure this month. Independent designer fashion boutique MadieDeluxe, with its usual array of handmade and original bags and purses, is offering simple and sleek Pink wristlets and clutches. MadieDeluxe has partnered with the Susan G. Komen For the Cure Foundation, and is offering silk bags embroidered with the word “Hope.” Ten percent of the proceeds will go to the foundation. Shop MadieDeluxe to find out more.

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