Portland Fashion Week: Sustainable Independent Style

Portland Fashion Week wrapped up October 24th, and we were happy to be able to take in a few shows. Portland has long boasted a creative urban environment, so it made perfect sense for the city to jump into the fashion arena in 2003 with the first Portland Fashion Week. In a city known as the country's "#1 Sustainable City" and where many citizens have strong ties to nature, P-Town naturally chose to go with a theme of sustainability in fashion. Now the second longest running fashion week on the West Coast, PFW is specifically targeted towards eco-friendly and independent designers.Though following sometimes chaotic organization, this years PFW showcased an amazing selection of designers and styles for the upcoming Spring/Summer 2008 season. Not only eco-friendly, there was a general trend towards color, comfort, and wearability. Soft cleanly-cut pieces from the collections designers like Sameunderneath and Lizzie Parker will easily transition off the runway and onto the street this spring.
Pieces were bright and cheerful, with simple shapes and contours.We're looking forward to next season, but in the meantime we'll be featuring some of our favorite PFW designers. The Photographers were there and they've captured some great styles in their slide show.